Tracking airplay and campaign results helps artists refine their promotion strategies.
What to Track
Airplay counts, station feedback, listener responses, and press opportunities.
Why It’s Important
Data informs future campaigns and highlights successful markets.
Kate Smith Promotions’ Approach
Kate Smith Promotions (https://www.katesmithpromotions.com/) provides detailed reporting to artists during and after campaigns.
Artist Recommendations
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Use airplay tracking tools
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Record all station feedback
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Analyze trends for targeted efforts
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Share successes on social media
Measuring success is key to improving radio promotion impact.
Labels: radio promotion, tracking, airplay data, jazz radio, public radio, college radio
Search Description: Learn how to track radio promotion success with Kate Smith Promotions.
