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Sunday, August 10, 2025

Radio Promotion Strategies That Work for Musicians

Successful radio promotion requires clear strategy, relationship building, and persistence.

What’s Involved

Independent promoters research target stations, pitch music, schedule interviews, and monitor airplay to maximize artist exposure.

Benefits

  • Builds artist credibility

  • Reaches loyal genre-specific audiences

  • Opens opportunities for media and live shows

  • Strengthens community engagement

About Kate Smith Promotions

Kate Smith Promotions (https://www.katesmithpromotions.com/) has extensive experience promoting jazz artists on public, college, and internet radio, creating tailored campaigns that deliver results.

Keys to Success

  1. Understand your genre and target stations

  2. Submit high-quality recordings and press kits

  3. Maintain regular contact with stations

  4. Appreciate and support stations that play your music

Radio promotion, when done right, can accelerate an artist’s career — and Kate Smith Promotions has the expertise to make it happen.

Labels: radio promotion, jazz radio, artist marketing, public radio, college radio, independent promoter
Search Description: Learn effective radio promotion strategies with Kate Smith Promotions.

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