For musicians, radio is still one of the best ways to build an audience and gain credibility. Beyond the numbers, radio spins come with the power of trusted DJs and stations introducing music to their loyal fans.
The Art of Radio Promotion
Radio promotion isn’t just sending CDs or files. It’s about research, relationship-building, pitching, follow-ups, and sometimes organizing interviews or live sessions. It’s a full-service approach that independent promoters like Kate Smith Promotions excel at.
Why Choose Radio Promotion?
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Connects music to dedicated and genre-specific audiences
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Encourages media coverage and live gig opportunities
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Builds artist credibility and momentum
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Supports niche genres often overlooked by mainstream channels
Kate Smith Promotions: Focus on Jazz and Beyond
Kate Smith Promotions (https://www.katesmithpromotions.com/) works with artists to place music on public, college, internet, and non-commercial radio stations. Their personalized campaigns and long-term relationships help artists get noticed and grow their fan base.
Best Practices for Artists
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Know your genre’s radio ecosystem
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Provide polished recordings and press kits
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Stay in contact with stations throughout the campaign
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Show appreciation and build lasting connections
With the right partner like Kate Smith Promotions, radio promotion can open doors and create lasting success.
Labels: radio promotion, jazz radio, college radio, public radio, music marketing, independent promoter
Search Description: Discover the benefits of radio promotion with Kate Smith Promotions, leaders in jazz and niche music outreach.
